Martin de Bie
Advisor Innovation at 216 and chair of the Digital Working Group EFAA
Martin de Bie is since January 2016 advisor New Technology & Innovation at accounting firm 216 and also is the voice & face of the future at 216Lab. As per June 8 2017 he is chair of the Digital Working Group of the European Federation of Accountants and Auditors (EFAA).
Starting his career in 1992 at a SMP in Rotterdam he learned a lot about how new technology could benefit the business and he built up a very strong international network within the accounting industry and connected suppliers in the supply chain. To understand the suppliers side of the business he worked for 2 years at a leading cloud accounting solution Exact in the Netherlands as an AM for the top 15 Accounting firms. With this knowledge he writes blogs and speaks about the possible future of the accounting industry due to Fintech, API, Big Data, AI, PSD2 and Blockchain. He believes technology & digitalization is not a threat but an opportunity for the business to reclaim the position as trusted advisor and develop new services with real(time) added value to our clients.
216 is a frontrunner in innovation within the Dutch Accounting industry. 216 has 12 offices in the Netherlands and 150 employees. 216 started in April 2015 as result of a carve-out of the SME practice of KPMG Netherlands. The buyer (an IT company) of the SME practice of KPMG wanted to do what everyone has been talking about for so long: change the business with the help of technology and a new business model with a strong focus on pro-active advise and broader services to SMEs. A one-stop-shop for the SME. 216 is working since August 2016 according to a self-developed 216 Agile Code. This is necessary in order to adjust their services due to rapid (technology) changes in business. At 216 we believe, that if you talk about change, disrupt yourself first.
The European Federation of Accountants and Auditors for small and medium-sized enterprises (EFAA) is an umbrella organisation for national accountants and auditors' organisations whose individual members provide professional services primarily to SMEs within the European Union and Europe as a whole. It has 17 members throughout Europe representing over 320,000 accountants, auditors and tax advisors. It was founded in 1994. EFAA is a member of the European Union of Crafts Small and Medium-sized Enterprises (UEAPME) and a founding member of the European Financial Reporting Advisory Group (EFRAG).
Martin (45) lives in Sliedrecht (Netherlands) with his wife and 3 kids. He believes that if you talk about the impact of Blockchain on the future of accounting and tax you also need to proof this knowledge with a certificate. In April 2017 he received a certification for the training: Certified Bitcoin Professional Introduction 1. You’re never too old to learn about technology.